Put Some Yeast Into Your New Year's Eve Resolution

Why, 

oh why, 

didn't anyone ever tell me about this little secret when I was drinking beer? 

You want to know how to drink beer all night on 

New Year's Eve 

and still be the designated driver? 

First a little background. 

What? 
You can't wait to hear it? 

If I told you everything right away, 

I wouldn't be able to babble as much as I do. 

And what would the fun in that be, 

for me? 

Our Sober Guru, 

Doctor Joe,

as he was fondly called, 

was - 

Educated at Harvard with a troika of degrees, a BA, a JD, and an MBA. The late-Joseph Owades was a flat-out genius. With a PhD in biochemistry from Brooklyn Polytechnic Institute and an early job in the fermentation sciences department at Fleischmann's, (Fleischmann's Yeast) Owades probably knew more about fermentation and alcohol metabolism than perhaps any man who has ever lived. In fact, he has been called "The best brewer who's ever lived." He used that immense knowledge to eventually become a consultant for most of the progenitors of America's early craft brewing movement such as Anchor Brewing in San Francisco, New Amsterdam Brewing in New York, and the Boston Beer Company in, you guessed it, Boston. There he became good friends with Jim Koch, helped perfect Boston Lager, and passed on to Jim his little yeast secret. "One teaspoon of yeast per beer, right before you start drinking." You see, what Owades knew was that active dry yeast has an enzyme in it called alcohol dehydrogenases (ADH). Roughly put, ADH is able to break alcohol molecules down into their constituent parts of carbon, hydrogen, and oxygen. Which is the same thing that happens when your body metabolizes alcohol in its liver. Owades realized if you also have that enzyme in your stomach when the alcohol first hits it, the ADH will begin breaking it down before it gets into your bloodstream and, thus, your brain. "And it will mitigate – not eliminate – but mitigate the effects of alcohol!" By Aaron Goldfarb for Esquire

There you have it. 

Jim Koch, 

the guy you see on Television all the time selling his wares, 

Samuel Adams, 

has been drinking this way for years, 

so too can you. 

Put some yeast into some yogurt right before you drink 

and maybe, 

just maybe, 

we will have one less drunk driver on the road for 

New Year's Eve. 

This is,

If You Decide To Carry White Powder Around With You On New Year's Eve - Make Sure The Bag Has A Fleischmann's Yeast Label On It,

Jim Hauenstein,

And,

“I have absolutely no pleasure in the stimulants in which I sometimes so madly indulge. It has not been in the pursuit of pleasure that I have periled life and reputation and reason. It has been the desperate attempt to escape from torturing memories, from a sense of insupportable loneliness and a dread of some strange impending doom.” 

- Edgar Allan Poe -

That's my story and I'm sticking to it!

Like what you are reading or don't like what you see.

Set up my Blog as your Homepage,

or sign up as a Follower,

or leave a Comment,

and I'll answer you in a Post.

Thanks for reading.